Home to Gevalia, Piazza d’Oro, Cafitesse, and Pickwick – JDE Professional is the world’s largest hot beverage companies. We produce their trade magazine Passion, published three times a year, covering flavours, trends, certifications, industry profiles and category knowledge across coffee and tea.

Passion has since evolved into a live format: Passion Live – an inspiration academy for operators who take warm and cold beverages seriously. A half-day touring event covering trends, quality, café economics, and hands-on coffee tasting where participants create innovative coffee drinks using the five basic flavour profiles.

We also support JDE Professional with trade fair stand design and conference content.